Design & UX

NATS Christmas Drone Run Game

UI

NATS is the lead air navigation service provider in the UK, operating under licence from the Civil Aviation Authority and providing air traffic control services for more than 6,000 movements a day in the UK airspace and the North Atlantic. NATS works in partnership with the UK military as well as airports, airlines, aviation authorities and governments in over 30 countries to provide and deliver a succinct service and operation in aerodrome, engineering, data and consultancy

We have worked with NATS on several Christmas campaigns, creating eCards which are powered by NATS online system allowing employees to send messages of festivities to business contacts, friends and family during the holiday season. This year we worked with NATS to create a festive treat for drone enthusiasts young and old with the launch of a fun and competitive online game, Drone Run.

The new Christmas Drone Run game challenges virtual drone pilots to demonstrate they can fly their machines responsibly through a festive wintry landscape, keeping them in sight and below 400ft, as per the Drone Code, while simultaneously avoiding hazards such as Christmas trees, airports, snow-dusted buildings, and other aircraft – including Santa’s reindeer-led sleigh!

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